This is a car that's going to sell largely on whether the styling chimes with new car buyers and Vauxhall certainly can't be accused of going at it half-cocked. There's a lot going on, the design work attributed to Brit, Mark Adams' team in Europe. The ADAM incorporates a 'floating' roof which is visually disconnected from the body, which works particularly well with two-tone colour schemes. It looks like no other Vauxhall but still incorporates a bunch of existing styling cues, such as the Astra's wing-shaped chrome grille bar and the blade shape in the lower doors. Like MINI, Vauxhall is looking to appeal to the customer's sense of individuality in the sheer amount of colour combinations and materials. Wheels range from 16 inches in size for entry-level cars and there are 17 and 18-inch options further up the range, with a lowered sports chassis part of the deal.
Unlike many cars which offer striking exterior designs but an interior that betrays a sudden curtailment of development budget, the cabin of the ADAM is, if anything, even bolder than the exterior. There's extensive use of body-coloured trim inserts, not only on the dashboard but also reaching along the centre console and onto the steering wheel aimed at giving the interior a real riotous personality. A seven-inch touch screen interface is the big point of interest from a technological perspective. It's both iPhone and Android compatible, and can access internet-downloaded apps in the same manner as the latest Renault Clio and Peugeot 208. Where specified, the navigation and infotainment controls are all marshalled by the touch screen. There's even a choice of headlining, including an LED-lit starlight roof trim.